MOTOR Trader 2025

support of ITA, the Italian Trade Agency for the promo- tion abroad and internationalization of Italian companies. And great interest, with more than 20 thousand visits, was also aroused by the exhibition “EICMA: 110 years of two-wheel design” set up to celebrate the event's anniversary through a selection 36 historical and modern motorcycles. “Very satisfied” EICMA president and CEO Pietro Meda and Paolo Magri, who stressed in the statement that ”these numbers are the best way to celebrate such a unique milestone as EICMA's 110th anniversary.” “Since after the interruption due to Covid,” Meda and Magri added, ”we have never stopped investing in and looking to the future of the event, implementing services for companies, content, promotion and visitor experiences for the public. The return of all the manufac- turers was a source of great pride, as was that of seeing the pavilions full of young people and families: to them, to all the enthusiasts and to our partners goes our biggest thank you”. The appointment with EICMA 2025 is from Novem- ber 4 to 9. MOTOR TRADER www.IMB2B.com TRADE SHOW REVIEW 171