SPORTS Trader 2024

Obama administration, sustainability pioneer Hunter Lovins and Merijn Dols, the former Global Head of Circu- lar Economy at Danone, invited visitors to join in the dis- cussion. Visitors were likewise welcome to be part of dis- cussions at the Innovation Lab, which invited companies, start-ups and experts to work together on finding solu- tions to the major challenges facing the industry. The top- ic of sustainability is so important at ISPO Munich that a delegation from ISPO’s outdoor sector will take part in the UN Climate Change Conference 2023 in Dubai (COP 28 for short), which taked place from 30 November to 12 December 2023. Tenth anniversary: ISPO Textrends ISPO Textrends was launched in 2013 with the aim of providing textile manufacturers, designers, product developers and suppliers with a platform where they can present their innovative products and share their ideas. What began on a small scale has grown into an interna- tionally recognised event that attracts professionals from around the globe. ISPO Textrends celebrated its tenth anniversary at ISPO Munich this year: Everything that is important in the world of functional clothing was present- ed in Hall C1 – from the latest materials and particularly sustainable fabrics to advanced manufacturing tech- niques. The winners of the ISPO Textrends Awards were also presented here. Global platform for the sports industry “Positive feedback from the industry, retailers and athletes confirms that we have succeeded in viewing and discussing sport in its entirety from multiple perspectives. Under the umbrella of ‘New Perspectives on Sports’, this ranged from technological innovations and social impact to sports fashion trends and sustainability,” said Exhibi- tion Director Lena Haushofer, who joined the chorus of voices summarising the event in glowing terms. The sports community here is more international than ever and the cooperation with renowned partners such as the Yunus Sports Hub, the Laureus Foundation, the German Sustainability Award and Change Now once again proves the importance of ISPO Munich, the world’s larg- est sports trade show, as a place-to-be and a source of inspiration for the entire industry. New areas and con- cepts such as Zeitgeist, which combine fashion and sports fashion to create something new, prove that ISPO Munich is indeed the right place for information, inspira- tion and networking. The same applies to recurring areas such as 520M in cooperation with Highsnobiety, which particularly attract the younger generation of cultural pio- neers as a new target group. Areas dedicated to new sports such as padel tennis, pickle ball or eSports make the latest trends in the industry interactively accessible to visitors and guests. Innovative hubs like the Digitize Hub show how the trending topics of health and digitalisation are being driven forward. The participating exhibitors and speakers are fully satisfied – and everyone is looking forward to what ISPO Munich will offer next year. New Perspectives on Sports - Dec 03 - 05, 2024 TRADE SHOW REVIEW www.IMB2B.com 187